Media Planning

As artists of communication, we’re intimately aware of our canvas — the media channels where our messages are displayed. We view media as a meeting ground. We believe new paths to connection are always more effective because they surprise and delight. As such, we have a responsibility to you, our client, to cultivate an ever-finer curiosity and ask questions that don’t usually get asked.

FAQ'S

What type of experience do you bring to my research needs? + -

We bring a wealth of experience from working with global and boutique data providers, data scientists and companies of all sizes. We are adept at navigating complex and challenging scenarios. In fact, our specialty is formulating and executing data strategy. We identify what information is required to execute different aspects of your vision, where this information comes from, and how it comes together. Identifying the right questions to ask creates a pathway to uncovering the answers you seek.

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What kind of investment might I expect for this research? + -

A good range to keep in mind when budgeting for your research investment is between $5,000 to $20,000. Every project is unique, of course. However, no matter the scope of the research, we prioritize your projects, ask narrowing questions and keep an eye on your budget. We find that formulating answers organically and acquiring the right data along the way is not only efficient but more actionable.

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Is there a norm for the range of results I can expect? + -

The goal for every research project is to alleviate assumptions so you may achieve clarity of purpose. Yet, the range of data available varies in terms of quality and is somewhat dependent on the questions we ask. Regardless, our commitment to you is honesty at any personal cost. We are transparent concerning the information upon which we base our conclusions, its sources, and the probable impacts on your business. No matter what the assignment, visual artifacts are provided for every research project we undertake on your behalf.

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LET'S GROW TOGETHER

Finding the right partner shouldn't be difficult

Other Services

PREDICTIVE MODELING

CUSTOMER UNIVERSE MAPPING

UX/UI & WEBSITE DEVELOPMENT

SOCIAL PROSPECTING

SUBSCRIPTIONS MARKETING

WHOLESALE ACCOUNT DEVELOPMENT

SOCIAL MEDIA MANAGEMENT

happy customer

We had some unique and challenging requirements for our customer experience and Science of Connectivity took the time to understand the nuances involved in our business. Their research uncovered several opportunities for improvement and provided us with a blueprint for a new way of thinking about our customer experience. At the core of their recommendations was a desire to make it easy for locals to choose local and inspire them to experiment and take the time to connect with what their experiencing!

Gems of Alberta