Customer Experience Design

Every time you pick a new coffee, every time you engage a client anywhere, you're designing a customer experience. We help you consciously plan compelling customer experiences that align with who you are as a roaster today and who you're able to be tomorrow. It's a magical process that has you considering subtleties in your marketing that transform how you think about your customers, your products and your business in general.

 

 

FAQ'S

How have we helped coffee companies design customer experiences? + -

We've helped our clients navigate their local markets by understanding why every choice—from what coffees they source to how they roast them to how they position their products—matters. Our work has taken us down paths we never thought we'd end up going as a marketing agency: planning a roasters coffee lineup and designing entire customer subscription journeys! But it's something we love because it makes sense for our clients, and it helps them create better experiences for their customers. Our team is adept at acquiring data and telling data-driven stories that make it effortless for our clients to make sense of complexities that surround their markets and how their customers navigate choice. Our foremost competency is enabling depth of analytics that's been out of reach for small coffee companies—and it's essential not just in crafting better coffee experiences but also in helping move specialty coffee forward.

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What kind of investment might I expect for this? + -

We recommend an initial budget of $1,250 for single markets of less than 100,000 people or $8,750 for larger areas with more than 2.5 million people. Costs vary according to the size of your market, the volume of data we're working with and the size of your roastery.

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What is the normal range of results? + -

We've found that the greatest value of working together on defining your customer experience is clarity of purpose. It impacts every facet of your marketing, informing every touch-point and bringing your entire team under a single train of thought. Customer acquisition campaigns take less than half the time to set-up and the effectiveness increases exponentially. We're transparent about the information we gather and how we arrive at our conclusions. We'll provide visual artifacts (e.g., charts and graphs) for every research project we undertake with you.

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LET'S GROW TOGETHER

Finding the right partner shouldn't be difficult

Other Services

PREDICTIVE MODELING

CUSTOMER UNIVERSE MAPPING

UX/UI & WEBSITE DEVELOPMENT

SOCIAL PROSPECTING

SUBSCRIPTIONS MARKETING

WHOLESALE ACCOUNT DEVELOPMENT

SOCIAL MEDIA MANAGEMENT

happy customer

We had some unique and challenging requirements for our customer experience and Science of Connectivity took the time to understand the nuances involved in our business. Their research uncovered several opportunities for improvement and provided us with a blueprint for a new way of thinking about our customer experience. At the core of their recommendations was a desire to make it easy for locals to choose local and inspire them to experiment and take the time to connect with what their experiencing!

Gems of Alberta