What We Do
We help create moments of magic that turn into fibers of connection between you and your customers - leading to organic and sustainable growth.
Who We Serve
We are based in Edmonton. Our clients range from local startups and nonprofits to global corporations. We seek out clients that aspire to achieve extraordinary customer intimacy.
The Subtle Difference
The guiding principle underlying everything we do is an uncommon philosophy to navigate uncharted pathways to your customers for more genuine connections.
Adrian Constantin, CEO and founder, has worked with some of the best-known companies in the world. His approach to architecting customer-centric marketing is based on over 17 years of continual exploration of marketing methods, how they work, where they fall short and what could be different.
At Science of Connectivity™, he leads a core team of strategists and creatives as well as a network of carefully selected partners to provide excellence in every aspect of your marketing efforts.
OUR GUIDING TOUCHSTONES
Everything we do, everything we are, is rooted in a few simple truths we’ve learned along the way — some of them as far back as childhood.
The speed of business today can easily absorb us in a world of make-believe and moving goals. But when results are the furthest thing from our mind, when we are focused intently on the tiny details of our work, we start to wake up. We begin to see our work not from the perspective of what it can achieve, but from the fine realization of who we are as we achieve it. This naturally orients us to a depth of care that’s the foundation of excellence.
When we truly care, cutting corners loses its appeal. The integrity of the work we do, of the relationships we hope to build, matters to us. We pay attention to details and subtleties we wouldn’t otherwise notice. We begin to listen in ways where we really start to hear. And we see that our work is really about others. When we truly care, our actions become an act of love.
The path to simplicity
There is an abundance of technology and resources available to us as marketers. But these are simply tools. They require a human touch to point them in the right direction, to wield them with laser-point accuracy. We use technology to drive efficiency without loosing sight of the humanity of every connection we help you make.
Moving beyond logic
Connection happens in an instant, but it doesn’t occur by accident. The more we look to manufacture connections, the further away from real connectivity we are. We can’t realize the potential of real connections by employing tactics that are of a different quality. This is the underlining misunderstanding of marketing as it’s practiced today.
Our Andrea, putting final touches on the Science of Connectivity™ website for launch.
First day at our new office, getting to know the space.
At Little Brick Cafe, one my favorite places in Edmonton.
Andrea, our UX Designer and Irena, our Graphic Designer.
Meet Raymond, our brilliant Customer Experience Architect. Raymond's been at it for 41 years.